Tanmia
Poultry Brand
Tanmia is a leading Lebanese poultry brand dedicated to delivering fresh, high-quality chicken products to families across the country. This rebranding introduces a modern logo and packaging system designed to strengthen brand recognition.
“From Lebanese farms, with a fresher face.”
Poultry packaging defaults to the clinical or the industrial. Tanmia needed shoppers to see Lebanese farms, not factories.
A sprout grows out of the logotype itself. Freshness made literal.
A lowercase wordmark where the final letter turns into a hen, comb and all, and a fresh sprout grows from the first.
Clean white trays with a green-and-harvest palette, brand pillars of freshness, quality, trust and farming built into the system.
A continuous lowercase logotype with clean bilingual sans support across packaging and fleet.
